About Tsubaki
Tsubaki is a Japanese hair care brand known for its formulas enriched with camellia oil (tsubaki), an iconic ingredient in Japanese beauty. Combining naturally derived ingredients with advanced repair technologies, its shampoos, conditioners, and treatments intensely nourish hair fibers, restore dry or damaged hair, and bring back softness, strength, and shine. Suitable for daily use, Tsubaki products deliver visibly healthier, silkier, and more radiant hair.
Key ingredients
Japanese Camellia Oil (Camellia Oil Force)
Rich in omega-9, deeply moisturizes and nourishes the hair fiber
Squalane + ceramide-like ingredient
Repairs the lipid structure and captures the cuticle for intense shine
Soy Protein
Strengthens hair structure and reduces breakage and split ends
Royal Jelly
Nourishes, revitalizes, and improves the elasticity of damaged hair
Double Hyaluronic Acid
Penetrates the fiber for intense and long-lasting hydration
0-Second Penetration Technology
Instant absorption of repairing active ingredients deep into the fiber
Why choose Tsubaki?
Tsubaki is one of the world's most popular hair care brands, born from the legacy of Shiseido and produced by FineToday Co., Ltd. Its signature ingredient — cold-pressed camellia oil — has been used in Japan for centuries to protect, smooth, and strengthen hair exposed to harsh weather. The patented "Camellia Oil Force" technology combines this oil with squalane and a ceramide-like ingredient to penetrate deep into the damaged hair fiber.
The star range: Premium Moist & Repair
The Premium Moist & Repair range is Tsubaki's flagship collection — a shampoo, conditioner, and hair mask sold worldwide. Thanks to 0-second penetration technology, repairing active ingredients are instantly absorbed into the hair fiber upon rinsing, for visibly silkier, shinier, and stronger hair from the very first use.
What hair types is Tsubaki for?
Tsubaki caters to all hair types, with 4 targeted ranges: Premium Moist & Repair (dry and damaged hair), Extra Moist (very dry hair), Premium Repair (intense repair), Gold (premium luxury care). The range covers shampoos, conditioners, masks, leave-in treatments, and hair oils — for a complete and indulgent J-Beauty routine.
Discover Tsubaki at Seven Young
Discover Tsubaki hair care and adopt a Japanese haircare routine designed to repair, moisturize, and enhance hair with the benefits of camellia oil.